SXSW: Design for Awareness: Mobile Technologies & Health

Live from SXSW in Austin TX, Saturday March 13, 2010

Presenting: Robert Fabricant, frogdesign

Growing appreciation of the need for awareness of health issues; people don’t work very logically.  Mobile technologies can provide awareness around our own understanding of situations and decisions of health considerations.

Four people in frog talking about this: Robert, Fabio (“Design for awareness”), Clay, Josh Musick (“Augmented mindfulness”)

Augmented mindfulness: ‘A growing field of UX design that brings together methods for recording, processing, and feeding back to the individual or group so that they can better understand what they are doing.’

“It would be a great tool for people who have a harder time feeling what’s going on in their body.  It gives people a way to ‘see’ the result of an exercise or activity in their body.” - Chiropractor reacting to early product design from Robert

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