October 2010
1 post
The rise of the curator
Conventional wisdom holds that the influence of the retailer is on an inexorable decline, as the flatness of the web allows every consumer goods company to put out its own shingle, spin up a solid social media presence, and sell direct to consumer.
However, we’ve been seeing an interesting trend that started about 10 years ago. In working with our ecommerce clients and spending quality...